Published in The Mint The past decade has seen the narrative around tech platforms evolve from one of laudable innovation to unaccountable concentration of power. Governments began to push back. In many ways, the EU set the Big Tech regulatory agenda with its overhaul of data privacy laws and regulation of online content and the gatekeeping power of big platforms. The Indian government has also initiated a slew of interventions to assert sovereign authority and tighten control. Amid this backdrop, the Open Network for Digital Commerce (ONDC) initiative stands out because it eschews the regulatory route and instead tries to counter the platform power of e-commerce majors like Amazon and Flipkart by instituting an alternative.
Combating Amazon and Flipkart Monopoly Power
Combating Amazon and Flipkart Monopoly Power
Combating Amazon and Flipkart Monopoly Power
Published in The Mint The past decade has seen the narrative around tech platforms evolve from one of laudable innovation to unaccountable concentration of power. Governments began to push back. In many ways, the EU set the Big Tech regulatory agenda with its overhaul of data privacy laws and regulation of online content and the gatekeeping power of big platforms. The Indian government has also initiated a slew of interventions to assert sovereign authority and tighten control. Amid this backdrop, the Open Network for Digital Commerce (ONDC) initiative stands out because it eschews the regulatory route and instead tries to counter the platform power of e-commerce majors like Amazon and Flipkart by instituting an alternative.